The best shampoo, conditioner, and soaps for Airbnbs and vacation rentals
The best bathroom amenities for Airbnbs and vacation rentals — reviewed by operators who actually use them. Shampoo, conditioner, body wash, hand soap, and all-in-one kits ranked by quality, cost, and guest experience.
Your bathroom amenities are doing more work than you think. Guests notice them. They photograph them. They mention them in reviews. And when you get them right, they quietly signal that your property is the kind of place worth coming back to.
We’ve tested these lines across our own properties and gathered feedback from thousands of guest stays. Whether you’re setting up your first listing or restocking a 50-unit portfolio, here’s what we actually recommend — broken down by use case, budget, and property type.
Our top overall pick for most hosts: Public Goods. Clean, minimal, well-priced, and works in virtually any setting.
Public Goods has quietly become one of the most operator-friendly amenity lines out there. The crisp white bottles made from renewable sugarcane look sharp in any bathroom — minimalist, clean, unfussy. The formulas are sulfate-free, paraben-free, phthalate-free, gluten-free, and cruelty-free, and the scent (grapefruit, mandarin, Mediterranean herbs, wood) is pleasant without being polarizing.
What makes it especially smart for operators: the pricing is accessible, refillable formats keep costs down over time, and the aesthetic holds up whether you’re running a modern urban studio or a coastal cottage.
Scent
Grapefruit, mandarin, Mediterranean herbs, and wood
Things to note
- 12 fl oz refillable pump bottles and 3 fl oz travel-size bottles available
- 34 fl oz refill jugs available
- Case packs available
- Gluten-free, sulfate-free, paraben-free, and cruelty-free
- Made from renewable sugarcane packaging
Retail price for a 12oz bottle is $11.95 through Public Goods. Log in for HostGPO member pricing.
Full size vs. travel size: what’s right for your property?
For most properties, full-size refillable amenities are the better call. They reduce waste, keep restocking simpler, and create a more polished, hotel-like feel that guests respond to.
That said, travel sizes make sense in a few specific scenarios:
- Extended stays, where guests typically bring their own products but appreciate a starter set
- Compact bathrooms, where smaller bottles reduce visual clutter
- Boutique setups, where branded minis feel intentional and curated
When in doubt, go full-size and refillable. Your cleaning crew will thank you.
Canvas by Apotheke is for when you want your bathroom to feel elevated without paying luxury prices. Made in Brooklyn with clean, sulfate-free, paraben-free, and cruelty-free ingredients, the formulas are gentle for sensitive guests while the minimalist packaging suits virtually any décor style.
The scent — fresh linen, white musk, and lily of the valley — is soft, gender-neutral, and unmistakably upscale. Guests notice it. For HostGPO members, Canvas is priced well below what comparable boutique lines cost, and the refillable format keeps operational costs low over time.
Scent
Crisp linen, white musk, and lily of the valley
Things to note
- 16.2 fl oz refillable pump bottles and 1 fl oz travel-size available
- 3.8 L bulk refills
- Case packs available through HostGPO
- Vegan, cruelty-free, sulfate-free, paraben-free, and phthalate-free
- Manufactured in Brooklyn, NY
Quantities: what to keep on hand
A standard stocking plan that works for most properties:
- 2 refillable pump bottles per bathroom for shampoo, conditioner, body wash, and lotion
- 2 refillable pump bottles for hand soap per sink
- At least 2 gallons of refill on hand per pump bottle in active rotation
This keeps you covered during high-turnover stretches without over-ordering. If you want a simpler starting point, the Signature Amenities Travel Kit takes the math out of it entirely.
Terra Pure punches well above its price. The spa-inspired branding and recycled, soy-ink-printed packaging look more expensive than they are, and the formulas — gluten-free, paraben-free, cruelty-free — are gentle enough for sensitive skin and allergy-conscious guests.
It’s available in both refillable full-size and travel-size formats, making it easy to scale for larger portfolios without blowing your supply budget.
Scent
Green tea
Things to note
- 10.14 fl oz refillable pump bottles and 1 fl oz travel-size bottles available
- 1 gallon refill jugs available
- Case packs and individual bottles available
- Gluten-free, paraben-free, and cruelty-free
- Recyclable packaging printed with soy-based inks
Retail price for a set of 300 assorted travel-sized amenities is $189.99 through Diversified Hospitality. Log in for HostGPO member pricing.
If you want your guests to feel like they’re checking into a Kimpton or Le Méridien, Malin + Goetz is how you get there. This New York-based brand is the actual amenity supplier for some of the best boutique hotel groups in the country, and it shows — in the modern minimalist bottles, the gender-neutral scent profiles, and the skin-friendly formulations.
Stocking Malin + Goetz tells guests, without saying a word, that your property is thoughtfully curated.
Scent
Peppermint, rum, and cilantro
Things to note
- 10.14 fl oz and 16.9 fl oz refillable pump bottles available
- 1 gallon refill jugs available
- Case packs and individual bottles available
- Sulfate-free, paraben-free, phthalate-free, PEG-free, mineral oil-free, gluten-free, and cruelty-free
Retail price for an 8 fl oz bottle of shampoo is $26 through Malin + Goetz. Log in for HostGPO member pricing.
Beekman 1802 has a warm, apothecary-style aesthetic that evokes the feel of a classic, well-run hotel — the kind that’s been around for a while and knows what it’s doing. The goat milk-based formulas are nourishing, gentle on sensitive skin, and have a fresh citrus scent that feels clean without being clinical.
It’s a great choice for properties that lean traditional, charming, or heritage-inspired.
Scent
Fresh citrus
Things to note
- 12.7 fl oz and 16.2 fl oz refillable pump bottles and 1 fl oz travel-size bottles available
- 1 gallon refill jugs available
- Case packs and individual bottles available
- Petroleum-free, paraffin-free, mineral oil-free, and cruelty-free
Retail price for a case of 198 is $102.96 through SLX Hospitality. Log in for HostGPO member pricing.
How to purchase based on property size
Single or smaller properties: You don’t need to overbuy. A well-timed smaller order still gets you better pricing than grabbing things ad hoc, without tying up storage space.
Multi-unit or larger portfolios: Refillable formats with gallon backups are the move. They lower your per-use cost, reduce restocking frequency, and cut down on packaging waste. Public Goods, Terra Pure, Malin + Goetz, Beekman 1802, and Apotheke all have refill-friendly formats built for this.
Aveda is one of those names guests actually recognize — and recognition builds instant trust. The signature rosemary mint scent is a brand touchpoint people know from salons and high-end spas, which is exactly the association you want in your bathroom.
Every formula is plant-derived, vegan, and cruelty-free. Aveda also uses renewable energy and recycled packaging, which checks the sustainability box without any extra effort on your part.
Scent
Rosemary mint
Things to note
- 12.2 fl oz refillable pump bottles and 1 oz travel-size bottles available
- Case packs and individual bottles available
- Vegan and cruelty-free
- Plant-derived ingredients
Retail price for an 8.5 fl oz bottle is $21.00 through Aveda. Log in for HostGPO member pricing.
Aesop hand soap is one of the few products that guests will actually comment on. It’s become the shorthand for refined, understated luxury — you see it in boutique hotels, Michelin-starred restaurants, and high-end real estate listings for a reason. The amber bottles and minimal labels are quietly stunning, and the botanical-rich formulas smell incredible.
If you’re going to splurge on one thing in the bathroom, the hand soap is a smart place to do it. It’s the highest-touch item in the room.
Scent
Citrus, earthy, and woody
Things to note
- 500 mL refillable bottles
- 5 liter refills available
- Case packs and individual bottles available
Retail price for 16.9 fl oz bottle is $46.00 through Aesop.
For hosts who want a clean, complete, hotel-style setup without sourcing every piece individually, this is the kit. Each set includes premium boxed bar soap, shampoo, conditioner, body wash, and lotion — everything a guest needs, packaged in a polished, boutique-hotel presentation. It comes in a 60-count bulk set, so your cleaning team can just drop them out at each turnover without any sorting or measuring.
The formulas are biodegradable, vegan, and free from artificial colors and gluten, and the scent (bergamot, sandalwood, cedar, and orange rind) is one of the nicest in any amenity line at any price point.
This is also one of the most cost-effective ways to elevate your bathroom setup quickly. Not available to the general public — it’s exclusively for HostGPO members.
Scent
Bergamot, sandalwood, cedar, and orange rind
Things to note
- 60-count bulk set
- Includes bar soap, shampoo, conditioner, body wash, and lotion
- Gluten-free, biodegradable, vegan, and free of artificial colors
Why you should trust us
Real hosting experience
Our team consists of hosts with diverse backgrounds and experiences in hosting vacation rental properties. This means we have firsthand knowledge of different types of properties, guest preferences, and the specific needs that arise in various situations. Whether it’s a beachfront condo, a cozy cabin in the mountains, or a luxurious urban apartment, our team members have likely encountered similar scenarios and can offer tailored advice based on our experiences.
Guest insights
As hosts ourselves, we know that the real final say comes from guests. Our recommendations are informed not only by our experience managing properties, but also by feedback from real guests who have stayed in our units.
Objective recommendations
While each team member may have their own preferences, our recommendations are based on a collective assessment of various factors, including quality, affordability, and suitability for different types of vacation rentals. We strive to provide objective guidance that aligns with the needs and preferences of a broad range of hosts and their guests.
Continuous learning and improvement
Our team is committed to staying updated on the latest trends, innovations, and best practices in the vacation rental industry. We actively seek out new information, test different products, and adapt our recommendations accordingly. This dedication to ongoing learning ensures that our advice remains relevant and valuable to hosts, regardless of their level of experience.
Community insights
HostGPO fosters a sense of community, where members can share their experiences, ask for advice, and learn from one another. We (and in turn, you) benefit from a wealth of collective insights and knowledge.
